SoftSpot Blog

SoftSpot Blog random header image

All the Designer Profile Portraits are in!

January 28th, 2009 · No Comments · Mike, Process

photosin.jpg

Decisions, Decisions. All the photos are in, and its time to pick the photos for the show. We had so much fun talking to all of these amazing designer and we can’t wait to share with you what have discovered.

[Read more →]

Tags:··

Art of the Interview

December 8th, 2008 · No Comments · Interviews, Jonathan

Jennifer Leonard’s Soft Spot 

When we sat down to speak with IDEO’s Jennifer Leonard, she took us up to the park by her cottage in the Bernal Heights district of San Francisco and shared her thoughts on design for social change, punk aesthetics, and how she got personal with Global Warming.

Photo: Jonathan Snyder

[Read more →]

Tags:····

The Principal

October 14th, 2008 · No Comments · Jonathan, Process

A few days of editing film, a lot of scanning, and we have images! Here is a peek at our photo shoot with Mark Randall of Worldstudio.

Photo: Jonathan Snyder

[Read more →]

Tags:···

Heads Up

September 15th, 2008 · No Comments · Jonathan, Process, Research

Cyan Head

Magenta Head

Yellow Head

I’ve been in the studio working on some techniques that I think will lend themselves well to the walls. Word up to Nadav.

[Read more →]

Tags:····